Last updated: 18 October 2026

1. About this policy

This Cookie Policy explains how Baker & Co uses cookies and similar technologies on bakerandco.ae, ar.bakerandco.ae and bakerandco.pt. The company responsible is Baker and Co Associates LLC-FZ (Dubai, UAE) for bakerandco.ae and ar.bakerandco.ae, and Baker and Co Associates LDA (Lisbon, Portugal), jointly with Baker and Co Associates LLC-FZ, for bakerandco.pt. This policy should be read together with our Privacy Policy, which explains how we handle personal data, your rights and how to contact us.

2. What are cookies and similar technologies?

Cookies are small text files that a website stores on your device. Similar technologies include pixels and tags (small pieces of code that send information to a provider), and local storage in your browser. In this policy we call all of them “cookies”. “First-party” cookies are set by our website; “third-party” cookies are set by other companies, such as Google and Meta. Session cookies are deleted when you close your browser; persistent cookies remain until they expire or you delete them.

Strictly necessary cookies are always active because the website cannot work properly or securely without them.
Analytics and marketing cookies are used only if you accept them. When you first visit, our banner lets you Accept all, Reject all or Manage preferences. Rejecting is as easy as accepting, and the website works either way.
We ask for your consent in every country, and we do not set analytics or marketing cookies before you have made a choice.
You can change or withdraw your consent at any time by clicking “Cookie settings” (or “Your Privacy Choices”) in the footer of any page. Withdrawing consent does not affect processing that took place before.
We keep your choice for up to 12 months and then ask you again, or sooner if we make significant changes to the cookies we use.
Global Privacy Control (GPC). If your browser sends a GPC signal, we treat it as a refusal of marketing cookies and as an opt-out of any “sale” or “sharing” of personal data under US state laws.

We use Google Consent Mode v2. Before you choose, and if you reject, our Google tags run with the consent signals ad_storage, ad_user_data, ad_personalization and analytics_storage set to “denied”. In that state Google tags do not read or write analytics or advertising cookies and do not use your data for ad personalisation; they may send limited, cookieless signals (for example that a page was viewed) that Google uses for aggregated and modelled measurement. If you accept the relevant category, the corresponding signals change to “granted”. You can change this at any time through “Cookie settings”.

5. Cookies we use

Cookie names and durations are set by the provider and may change. The list below reflects our websites on the date shown above.

5.1 Strictly necessary

Cookie	Provider	Purpose	Duration
`cookieyes-consent`	Baker & Co (CookieYes consent tool)	Remembers your cookie choices so that we respect them.	12 months
`wordpress_test_cookie`, `wordpress_logged_in_`, `wordpress_sec_`	Baker & Co (WordPress)	Used only when our staff log in to manage the website.	Session to 14 days
Security and load-balancing cookies	Hostinger (hosting and CDN)	Protect the website against attacks and deliver pages reliably. Names vary.	Session or short-lived

5.2 Analytics and attribution (only with your consent)

Cookie	Provider	Purpose	Duration
`bc_src`	Baker & Co (first party)	Records how you reached our website (referring website, UTM campaign parameters, ad click identifiers such as Google or Meta click IDs, and landing page). If you submit an enquiry, this is attached to our internal notification so we know which channel brought you to us.	90 days
`_ga`	Google Analytics	Distinguishes visitors to produce statistics about website use.	2 years
`_ga_<container-id>`	Google Analytics	Keeps the state of your session for statistics.	2 years

5.3 Marketing and advertising (only with your consent)

Cookie	Provider	Purpose	Duration
`_gcl_au`	Google Ads	Measures conversions from our ads (for example, an enquiry after clicking an ad).	90 days
`_gcl_aw`, `_gcl_gb`	Google Ads	Store ad click information to attribute conversions.	90 days
Google advertising cookies on Google domains (for example on google.com and doubleclick.net)	Google	Remarketing, ad measurement and, where you allow it, ad personalisation. See business.safety.google/adscookies.	Set by Google, typically up to 13 months in the EEA and UK
`_fbp`	Meta (Facebook/Instagram)	Identifies browsers to measure our ads and build advertising audiences.	90 days
`_fbc`	Meta	Stores the click identifier when you arrive from a Meta ad.	90 days
`fr` and other cookies on Meta domains	Meta	Ad delivery, measurement and relevance on Facebook and Instagram.	Up to 90 days
`pbid`	Baker & Co (PixelYourSite plugin)	A pseudonymous identifier sent with Meta Pixel events to improve ad measurement.	180 days
`pysTrafficSource`, `last_pysTrafficSource`, `pys_landing_page`, `last_pys_landing_page`, `pys_utm_`, `last_pys_utm_`, `pys_first_visit`, `pys_session_limit`, `pys_start_session`	Baker & Co (PixelYourSite plugin)	Record the traffic source, campaign and landing page of your visit and send them with advertising events to Meta and Google.	Session to 7 days
`pys_advanced_form_data`	Baker & Co (PixelYourSite plugin)	Temporarily stores contact details you enter in our forms so that they can be sent, in hashed form, with advertising events to improve ad measurement (“advanced matching”).	Up to 7 days

6. Third-party providers

Google and Meta may use information collected through their cookies in accordance with their own policies: How Google uses information from sites that use its services and the Meta Privacy Policy. Where data is transferred outside your country, the safeguards described in our Privacy Policy apply.

7. Other ways to control cookies

Most browsers let you block or delete cookies in their settings. Blocking all cookies may affect how websites work.
Google Analytics opt-out browser add-on: tools.google.com/dlpage/gaoptout.
Google ad settings: adssettings.google.com. Meta ad preferences: in your Facebook or Instagram account settings.
Industry opt-out tools: youronlinechoices.eu (Europe) and optout.aboutads.info (United States).

8. Changes and contact

We will update this policy when the cookies we use change, and show the new date at the top. If you have questions, contact us at info@bakerandco.ae or using the details in our Privacy Policy.

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Cookie Policy

1. About this policy

2. What are cookies and similar technologies?

3. Your consent and choices

4. Google Consent Mode v2